No more worrying about how to comply with "impossible" regulations
Sell digital products safely anywhere in the world without compromising standards and without penalising affiliates
I'm guessing you already know this...
Selling your own digital products online is one of the best ways to earn a consistent income online, and build a real business.
Of course, you have to put the work in to start with. Anyone who tells you it's is push button easy is just a downright liar.
Getting your product ready, getting your sales page up, arranging hosting, choosing the right payment processor, getting product delivery sorted, stopping the black hatters getting hold of your product.... the list goes on.
But boy is it worth it!
Being your own boss, working the hours YOU choose, answering to no-one but yourself, andtrue financial freedom.
And probably best of all, real freedom to live life on your own terms.
So when a bunch of nameless bureaucrats come along and try to rain on your parade, threatening to take that all away from you and risking everything you've worked for, you need to think of solutions - and fast.
Over the last few months there’s been a lot of noise about the new EU VAT laws, with online marketers like you and me scrambling to find out what it means, panicking that there is no way they can comply - even deciding that the only option is to shut up shop.
Normally this sort of hype is nothing more than a bunch of scare stories started by forum trolls who just love feeding people’s paranoia. Normally, I just ignore it.
But not this time.
If you sell digital goods online, this is a REAL threat, and ignoring it could get you into a whole heap of trouble.
Enough to put you out of business.
VAT (Value Added Tax) is a sales tax charged on most goods and services by governments in European countries. Up until 31st December 2014, all EU businesses supplying the goods and services had to administer and collect this tax and send it to the tax authorities in their own country.
Businesses based outside the EU could happily ignore VAT (strictly speaking they should have charged VAT since 2003, but apart from the big players like Amazon and Apple, this was never enforced so could be ignored by most of us).
Now, EVERY digital sale made in ANY EU country has to include VAT – and the rate charged (in case you didn’t you know, every EU country sets its own rate!) is now based on where the customer is, not where the supplier is like before.
Think about that for a second...
If you sell as much as one 99c ebook to anyone anywhere in the EU, you have to
Make another sale in a different EU country, you have to go through this all again for that country’s taxman.
Sadly, this is NOT true. It doesn’t matter if you operate from within the EU or from outside it (for example, in the USA) – EVERY sale made in the EU is now covered by the 2015 EU VAT legislation.
And if you think you can just ignore it anyway, beware.
The tax authorities have been behind the curve on digital marketing for years, and this change is the first step to getting their share of the spoils.
They have already made clear that
You scratch my back, I’ll scratch yours....
So hoping for the best is an option – but only if you don't mind running into BIG trouble ahead.
Option 1. Register & comply
Compliance is an option, but for most digital businesses, it is simply not practical.
As a digital seller, you will need to:
Talk about a bureaucratic nightmare!
Is it any wonder lots of digital vendors are thinking of just closing the doors?
Burying your head in the sand and doing nothing is not a sensible solution.
Sure, it is possible that you'll go under the radar.
But the rules are clear. If you sell to anyone anywhere in Europe, you owe some EU government money – and you can be pretty sure they'll do their best to get it.
You might think that you’re only small fry... but let’s get real here.
All governments want your money – and right now, in case you hadn’t noticed, they’re all pretty strapped for cash. Are they going to take on the big boys like Amazon and Google, who already have them in their pockets and virtually dictate tax policy?
Or are they going to go after the easy target – you and me?
And the potential costs to us could be high – high enough to blow your smoke out.
In Denmark and Belgium the penalty is twice the amount of VAT unpaid without any upper capping limit. Other EU countries have upper limits on their fines of €125,000 (Slovenia), €66,000 (Croatia) or €50,000 (Germany). And remember, you have 28 different countries to worry about here.
Is it worth risking? I don’t think so.
Which leaves us
Wouldn’t it be nice if you could keep selling your digital goods in the EU, forget all about VAT, but still be totally compliant with the new EU rules?
Well the good news is there is a way to do this.
Some payment platforms legally act as wholesalers for digital products – so they are totally responsible for any VAT administration, not you. The best known one is Clickbank, but there are others. These are known as "reseller platforms".
So if you list your products with a reseller, you can keep selling in all EU countries to your heart’s content, but still sleep well at night knowing that no tax man can ever come knocking on your door.
But... and ain’t there always a but... this option creates its own problems.
Like a lot of other marketers out there, we were worried about the VAT changes and the threat this caused to our livelihood.
And being hung up about VAT began to get in the way of business – too much time was being spent worrying about this. We even held back a product launch because of this!
As internet marketers, we could see that the best existing solution to this problem was to use a reseller platform. That way, we could forget about VAT and concentrate on running our business.
But that meant we would lose out on all the advantages of using a network like JVZoo, Zaxaa or Warrior Plus, with all the added features that reseller platforms simply did not have, and where there was an already established bunch of active affiliates who generate a shedload of sales.
We wanted the best of both worlds.
Keep selling through instant payment platforms for the bulk of sales... but make sure that any EU sales automatically go through a reseller pltaform - removing the VAT headache from sales in the EU.
But it had to do more than that.
It had to somehow make sure that affiliates got credited for ALL their sales in ALL countries (including in the EU).
You see, with a standard redirection, any EU sales made through a normal affiliate link would redirect to the reseller sales page - meaning the affiliate would lose out on commission.
And to be a successful product vendor, you know there's only two groups of people you need to keep happy, right?
Your customers, and your affiliates!
A good product and good service will keep your customer happy.
But if your affiliates only get paid for half the sales they generate, do you think they’ll be happy? Do you think they’ll promote for you again?
They'll not. They'll promote your competitor's product instead.
So we set about creating our own solution...
WP VAT Buster is a very clever plugin that automatically redirects EU traffic to a sales page with a reseller buy button (so avoiding the VAT headache), but allows all non EU traffic to go to a sales page with an non-reseller buy button (so keeping all its advantages).
But that’s not all it does.
WP VAT Buster also allows your affiliates to create their own unique affiliate link (with the click of a button) which automatically cookies them for BOTH platforms!
So let’s say your affiliate mails out his list about your product, and a US subscriber buys. That customer will automatically be sent through the normal link, your affiliate earns commission.
But what if a subscriber in, say, Ireland buys? With WP VAT Buster, he’ll be sent to the reseller sales page – so VAT is no longer your concern.
But what about your affiliate?
With WP VAT Buster, he will automatically be cookied for both the instant commission page AND the reseller page, so he’ll STILL earn commission!
Uber happy days!
We had this plugin created for our own use, and are already using this for our digital products to make sure we are covered for VAT issues. It cost us a lot of money to have it developed – but taking risks with our business was NOT an option.
But because it works so well, and because of the feedback from other marketers, we decided to make this available for other marketers at a fraction of our development costs.
We want to reward action takers, but we simply cannot keep this special launch price open for long.
So if you take action right now, you can get WP VAT Buster for
This is special launch pricing and will increase when the timer hits zero
This is incredible value, and a tiny price to pay for the peace of mind this will bring you – and the bureaucratic nightmare it totally sidesteps.
As a digital product vendor, you can shut up shop altogether, block out the EU and lose out on a lot of sales, or keep building your business and stay on the right side of the tax man. That's what all smart marketers are doing, and you can do it too by using WP VAT Buster.
It is the perfect solution for product vendors.
It is the perfect solution for affiliates.
The EU VAT changes are real - don't risk everything by ignoring it. Get your copy of WP VAT Buster now at this crazy low introductory price.
And just to put your mind totally at ease....
An in-depth guide - in easy to understand language - with ALL you need to know about the new EU VAT regulations, and how they affect YOU.
This is information you cannot afford to be without - but you get it FREE with WP VAT Buster!
Clickbank is our preferred option - but with WP VAT Buster, you can use the platform of your choice!
With this resource, we've compiled a full list of Clickbank alternatives, with the pros and cons of each - all the legwork is done for you!
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Awesome Product Creation Video Course with 17 step by step videos.
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These bonuses alone are EASILY worth 10 times what we are charging for this plugin - secure your copy NOW before we come to our senses!
PS You wouldn’t even think of putting up a site without all the correct legal pages, would you?
Don't take chances with the tax authorities either - get your own copy of WP VAT Buster Now at this VASTLY reduced price.